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Launch it: From Idea to the Store Shelf

Launch it: From Idea to the Store Shelf

Embark on a transformative journey from ideation to retail success with Dr. Tony Vercillo's ebook, "Launch it: From Idea to the Store Shelf." Backed by his esteemed doctorate degree and three decades of marketing experience, Dr. Vercillo provides a roadmap for turning creative concepts into tangible, market-ready products. As an entrepreneur who has successfully launched over 30 products into the global marketplace, Dr. Vercillo shares his wealth of knowledge, offering practical strategies and invaluable insights.


This ebook is a must-read for aspiring entrepreneurs, product developers, and marketing professionals. Dr. Vercillo delves into the intricacies of product development, branding, and effective marketing strategies, providing readers with a comprehensive guide to navigate the competitive landscape. His engaging writing style, coupled with real-world examples, transforms complex concepts into accessible and actionable steps. Whether you're a seasoned professional or a newcomer to the industry, "Launch it" is a beacon of guidance, illuminating the path from initial idea conception to the coveted spot on store shelves.


For the paperback or textbook versions, click here.

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Your inquiries are the fuel for inspiring ideas and collaboration. Dr. Vercillo and our team look forward to hearing from you. Let's embark on a journey towards success together!